Amir Sohail
BOULDER, Colo., Sept. 15, 2026 (ZM NEWSWIRE) — PopUp Bagels, the award-winning bagel brand known for serving hot, whole bagels through its signature Grip, Rip and Dip® experience, today announced plans to make its Centennial State debut in the Denver area, with its first location in Boulder, Colorado, opening at 1247 Pleasant Street.
PopUp Bagels has built its following by placing the bagel itself at the center of the experience. Served fresh from the oven, hot and whole, each bagel is meant to be ripped apart and dipped into schmear. The intentionally simple menu, complemented by limited-edition flavors and collaborations, has transformed an everyday staple into a communal, craveable experience.
Founded by Connecticut-native Adam Goldberg in 2021, PopUp Bagels began as a backyard pickup concept before quickly becoming one of the most talked-about names in the bagel game. Since then, the brand has continued to build a loyal following, staying true to the simplicity, energy, and sense of discovery that made PopUp Bagels a standout from the start.
“PopUp Bagels started with a simple idea: make an exceptional bagel and create an experience people want to share,” said Tory Bartlett, CEO of PopUp Bagels. “That idea has taken us from a Connecticut backyard to communities across the country, and Colorado, New Mexico, and Oklahoma represent an exciting next chapter. Each state brings its own energy and character, and we see tremendous potential to build the same kind of passionate local following that has fueled our growth from the beginning.”
The Boulder location will kick off plans for a westward expansion, with 20 shops to follow across Colorado, New Mexico, and Oklahoma over the next 2 years. The expansion will be led by Don Meij of Lonestar Bagels, a longtime believer in the brand who brought PopUp Bagels to Texas with shops in Dallas, Houston, and McKinney. Building on that momentum, Meij will bring the brand’s high-energy, community-first approach to neighborhoods throughout the region, fueling everything from post-trail-run breakfasts to casual Sunday kitchen counter hangouts.
“The response to PopUp Bagels across Texas has shown us how naturally the brand can connect with a community, and Boulder feels like the perfect place to carry that momentum forward,” said Don Meij of Lonestar Bagels. “With its energetic food scene, strong sense of community, and appetite for fresh concepts, Boulder is an ideal entry point for our expansion. We’re excited to begin there and introduce the PopUp Bagels experience to more communities across Colorado, New Mexico, and Oklahoma.”
Each shop will offer walk-in ordering, advance pickup, and catering, while staying true to the brand’s core philosophy: serving high-quality bagels hot from the oven and designed to be shared.
ABOUT POPUP BAGELS
At PopUp Bagels, our mission is fueled by passion and dedication: to craft unmistakably perfect bagels with no frills, using the essence of simplicity – crispy crusts, soft crumb centers, and an ideal proportion of seeds. Every bagel is a product of precision, from the high-quality ingredients in our dough to the meticulous proofing process and expert bake that achieves the perfect texture and flavor. Our commitment to quality goes beyond the bagel itself – innovating with top brands, chefs, and tastemakers to create epic schmears that elevate the cream cheese experience with bold, unexpected flavors.
What started as a local sensation, founded by Adam Goldberg in Westport, CT, has quickly grown into a celebrated name. It has earned acclaim from bagel lovers and industry experts alike and led to a nationwide expansion. No sandwiches here – we serve our bagels fresh from the oven, hot and whole, to Grip, Rip and Dip. Loyal fans enjoy our bagels right from the bag, or they can be taken home or to the park to enjoy in endless ways. Follow our story on Instagram or our website, and come try for yourself how every bagel crafted is a testament to our commitment to perfection.
ABOUT LONESTAR BAGELS
Lone Star Bagels is the exclusive franchise partner of PopUp Bagels across Texas, Colorado, New Mexico, and Oklahoma. Founded by widely respected restaurant leader Don Meij, the company brings one of the fastest-growing, culture-driven bagel brands in the U.S. to the Central and Southwest regions. Lone Star Bagels is led by Chief Operating Officer David Burness, an experienced multi-unit operator and executive, with a focus on disciplined growth, operational excellence, and building enduring local communities through great food and hospitality.
Contact:
M18PR – popupbagels@m18pr.com
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